eCommerce Badassery

How do I get more traffic and sales for my eCommerce business? If you’re asking yourself this question, you’re in exactly the right place! eCommerce Badassery is a business and marketing podcast for product-based businesses. Jessica Totillo Coster, a 20+ year retail veteran and manager of a 7-figure eCommerce business, shares actionable steps and strategies to grow the traffic, sales, and profit in your online retail store. After building her multi-six figure brick + mortar clothing boutique and working with the top experts in SEO, Web Development, Email, and Digital Marketing, she’s spilling all the secrets like the straight-talking no bullsh*t New Yorker she is. Every Tuesday, hear from Jessica and the occasional guest to learn what it takes to take your eCommerce business to the next level. Each episode is delivered workshop-style and packed full of actionable takeaways that you can implement in your business right away. Plus, join us every Thursday for our weekly Biz Bite episodes where Jessica answers ONE frequently asked question from eCommerce business owners just like YOU. These episodes are designed to get you quick answers to important questions so you can make smart decisions in your eCommerce business. What We’ll Cover on the eCommerce Badassery Podcast: - Email Marketing Strategies for eCommerce Businesses - Social Media Strategies for product-based businesses to attract new customers - Technical training for eCommerce industry platforms like Shopify + Klaviyo - Social Media and Email Marketing Content ideas for product-based business owners - Stories from other eCommerce business owners who started at their kitchen tables to build multi-7-figure eCommerce businesses - Guest experts to share the latest strategies for marketing your eCommerce business - The latest software tools to help you run your eCommerce business like the CEO you are - How to use data to make educated decisions in your business and how to determine YOUR best next steps - How to increase conversion and average order value on your eCommerce website - How to do SEO (Search Engine Optimization) for eCommerce websites - and a whole lot more! If you’re ready to step into your role as the CEO of your eCommerce business with actionable steps and strategies and enjoy a little tough love to get things done, you’re in the right place. Learn more at eCommerceBadassery.com
Episodes
Episodes



Tuesday Mar 26, 2024
272. What You Need to Know About Meta Ads in 2024 with Anna Shipley
Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
Meta Ads are changing rapidly, and our new resident ads strategist in the Lounge Membership schooling us on what it takes to be successful with ads in 2024.
What We Cover:
Advantage plus tools
Budgets
Creative
Managing expectations
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Join the Lounge Membership
http://ecommercebadassery.com/membership
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Full Episode Show Notes
http://ecommercebadassery.com/272
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Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
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Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Mar 19, 2024
271. The Misconception About Business that Might be Holding You Back
Tuesday Mar 19, 2024
Tuesday Mar 19, 2024
While building a busy isn't easy it is SIMPLE. There's a method to the madness. In this week's episode, we're diving into the main pillars of a successful business and the things we should all focus the majority of our time on.
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Full Episode Show Notes
http://ecommercebadassery.com/271
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Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Mar 12, 2024
270. How to Think Like a Buyer with Kristin Fisher
Tuesday Mar 12, 2024
Tuesday Mar 12, 2024
Corporate retail buyer turned eCommerce store owner, Kristin is the founder of the multi-6-figure gifting brand, Bocu, a retail strategy coach for makers and independent retailers and host of the Buyerside Chat Podcast.
Like me, Kristin is on a mission to help product biz owners implement big retail strategies to scale their business profitability with ease.
I had such a blast talking to Kristin, and I honestly could have talked to her all day long. We both felt like we had found our long-lost biz bestie.
Whether you want to grow your business through wholesale or want to better manage your inventory, there’s something for you to learn in this podcast.
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Connect with Kristin
Coaching Website: kristinfishercoaching.com
Product Website: www.shopbocu.com
Free Private Podcast: https://kristinfishercoaching.com/unlocking-faire-private-podcast
Buyerside Chat Podcast: https://podcasts.apple.com/us/podcast/the-buyerside-chat-podcast/id1648564568
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Full Episode Show Notes
http://ecommercebadassery.com/270
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Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Mar 05, 2024
269. Announcement: Big Changes Behind the Scenes
Tuesday Mar 05, 2024
Tuesday Mar 05, 2024
Tune in for big changes at eCommerce Badassery
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Lock In Current Lounge Price
http://ecommercebadassery.com/membership
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Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Feb 27, 2024
268. Constantly in a State of Overwhelm? Try This
Tuesday Feb 27, 2024
Tuesday Feb 27, 2024
Some days it seems as if the words entrepreneur and overwhelmed mean the same thing. Doesn't matter who I speak to, how big their business is, or how many team members they have... at the end of the day, there is so much to do and not enough time to do it.
While I don't get this right 100% of the time, I do have a handy trick that when I take a moment to implement, it gets me back on the right track.
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Full Episode Show Notes
http://ecommercebadassery.com/268
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Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Feb 20, 2024
267. How to Better Communicate with & Convert Your Customers
Tuesday Feb 20, 2024
Tuesday Feb 20, 2024
When was the last time you actually audited your marketing strategy to see where and how you could make improvements?
This week I'm diving into 3 quick tips to help you optimize your strategy and refine your messaging so you can better communicate with and convert your customers.
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Email Badassery Waitlist
http://ecommercebadassery.com/email-badassery
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Full Episode Show Notes
http://ecommercebadassery.com/267
_______
Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy



Tuesday Feb 13, 2024
266. REPLAY Stop Marketing all your Products and Do this Instead
Tuesday Feb 13, 2024
Tuesday Feb 13, 2024
Does marketing your eCommerce business feel hard? What if you could simplify the entire process and accomplish more while doing less?
Tune in to hear how!
What You'll Learn:
A focused strategy to simplify your marketing
How you can get attract the perfect customer for your products
Episodes Mentioned
197. What to Do When Business Feels Hard
http://ecommercebadassery.com/197
160. How to Deal With Conflicting Advice from "Experts"
http://ecommercebadassery.com/160
Links Mentioned
The Lounge eCommerce Membership
https://bit.ly/3TqGNHy
Strategy Calls
https://ecommercebadassery.com/ecommerce-help/#strategycalls
Show Notes & Transcript
http://ecommercebadassery.com/266
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
http://ecommercebadassery.com/apply
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy



Tuesday Feb 06, 2024
265. Shopify Platform Updates: Winter 2024
Tuesday Feb 06, 2024
Tuesday Feb 06, 2024
Shopify just released over 100+ product updates designed to help you run your eCommerce business. From app features to new product structures and tiny updates to help you run the day-to-day of your business.
I'm diving into the must-know updates, giving you insights into whether or not something makes sense for your business, and even sharing some workarounds for Shopify Plus exclusive feature releases.
There are A LOT of links mentioned in this episode, please visit the full show notes for them all linked below.
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Full Episode Show Notes
http://ecommercebadassery.com/265
_______
Let's Connect
Website: http://ecommercebadassery.com
Instagram: http://instagram.com/ecommercebadassery
Membership: http://ecommercebadassery.com/membership
_______
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy