Thursday Mar 09, 2023
208. [BIZ BITE] Google Analytics 4 for Shopify is Now Available
eCommerce Badassery
How do I get more traffic and sales for my eCommerce business? If you’re asking yourself this question, you’re in exactly the right place! eCommerce Badassery is a business and marketing podcast for product-based businesses. Jessica Totillo Coster, a 20+ year retail veteran and manager of a 7-figure eCommerce business, shares actionable steps and strategies to grow the traffic, sales, and profit in your online retail store. After building her multi-six figure brick + mortar clothing boutique and working with the top experts in SEO, Web Development, Email, and Digital Marketing, she’s spilling all the secrets like the straight-talking no bullsh*t New Yorker she is. Every Tuesday, hear from Jessica and the occasional guest to learn what it takes to take your eCommerce business to the next level. Each episode is delivered workshop-style and packed full of actionable takeaways that you can implement in your business right away. Plus, join us every Thursday for our weekly Biz Bite episodes where Jessica answers ONE frequently asked question from eCommerce business owners just like YOU. These episodes are designed to get you quick answers to important questions so you can make smart decisions in your eCommerce business. What We’ll Cover on the eCommerce Badassery Podcast: - Email Marketing Strategies for eCommerce Businesses - Social Media Strategies for product-based businesses to attract new customers - Technical training for eCommerce industry platforms like Shopify + Klaviyo - Social Media and Email Marketing Content ideas for product-based business owners - Stories from other eCommerce business owners who started at their kitchen tables to build multi-7-figure eCommerce businesses - Guest experts to share the latest strategies for marketing your eCommerce business - The latest software tools to help you run your eCommerce business like the CEO you are - How to use data to make educated decisions in your business and how to determine YOUR best next steps - How to increase conversion and average order value on your eCommerce website - How to do SEO (Search Engine Optimization) for eCommerce websites - and a whole lot more! If you’re ready to step into your role as the CEO of your eCommerce business with actionable steps and strategies and enjoy a little tough love to get things done, you’re in the right place. Learn more at eCommerceBadassery.com
Listen on:
Episodes
Episodes
Tuesday Mar 07, 2023
Tuesday Mar 07, 2023
We're going back in time to revisit an old-school marketing tactic that has been revolutionized for today's technological world. If you've been wondering how to create better relationships with your customers, cut through all the digital noise, surprise and delight them at the perfect moment in their shopping journey and grow a sustainable brand with raving fans you'll want to hear from today's guest, Arian Radmand.
Arian is the CEO of ignitePOST, a service that helps brands create magic moments for their customers using handwritten notes. With an army of robots armed with ballpoint pens, you can connect authentically with your customers at scale.
Keep listening to learn how you can increase your customer's lifetime value and reduce customer churn even without ignitePOST and stay until the end because he's got a pretty dope offer in partnership with Klaviyo.
Links Mentioned
$1,000 Free Credit for Klaviyo Users👇
https://www.ignitepost.com/campaign/klaviyo-offer
Connect with Arian Radmand & ignitePOST
https://www.linkedin.com/in/arianradmand/
https://www.linkedin.com/company/ignitepost/
https://www.facebook.com/IgnitePOST/
https://twitter.com/igniteposthq
https://www.instagram.com/igniteposthq/
Read the Full Transcript
http://eCommerceBadassery.com/207
FREE Resource Library
Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place!
Want More Badassery?
Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!
http://ecommercebadassery.com/facebook
Let’s connect on Instagram @ecommercebadassery
https://instagram.com/ecommercebadassery
Ready to Level Up Your Email Marketing & eCommerce Business?
Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands.
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services…
Email Marketing Help: https://ecommercebadassery.com/email-marketing
eCommerce Help: https://ecommercebadassery.com/ecommerce-help
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
Thursday Mar 02, 2023
Thursday Mar 02, 2023
If you want to grow your following on TikTok and ultimately drive sales for your eCommerce business you might have to post more than you think! Hear what TikTok strategist Wave Wyld shared as the preferred cadence for posting on TikTok and 4 reasons why it's easier than you think!
Join the Inside Scoop: TikTok Trends Membership by Wave Wyld
http://ecommercebadassery.com/scoop
(affiliate link)
Join the Lounge
https://bit.ly/3TqGNHy
Show Notes & Transcript
http://ecommercebadassery.com/206
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Tuesday Feb 28, 2023
Tuesday Feb 28, 2023
A robot that can write your content for you? Are AI content generators worth the hype? The short answer... maybe.
After diving into ChatGPT & Jasper.ai, I can say I'm more impressed than I expected to be... but there is a right and wrong way to use them.
Tune in to learn more about what these tools are capable of, what to expect when using them, and how to get the best results possible
Links Mentioned
Get 10,000 Free Words From Jasper.Ai
http://ecommercebadassery.com/jasper
The Lounge eCommerce Marketing Membership
http://ecommercebadassery.com/membership
Show Notes & Transcript
http://ecommercebadassery.com/205
Episodes Mentioned
201. Shopify Updates: AI Product Description Writer
http://ecommercebadassery.com/201
Strategy Calls
https://ecommercebadassery.com/ecommerce-help/#strategycalls
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Thursday Feb 23, 2023
Thursday Feb 23, 2023
If you have seasonal products that you bring back year after year, should you remove them from your website or leave them up? Tune in for the answer!
Join the Lounge
https://bit.ly/3TqGNHy
Show Notes & Transcript
http://ecommercebadassery.com/204
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Tuesday Feb 21, 2023
Tuesday Feb 21, 2023
Do you enjoy hearing the stories of other eCommerce entrepreneurs? In today's episode, I'm sharing recent lessons, aha moments, and breakthroughs from eCommerce CEOs just like you.
Links Mentioned
The Lounge eCommerce Marketing Membership
http://ecommercebadassery.com/membership
Episodes Mentioned
91. Facebook Ads for eCommerce
https://ecommercebadassery.com/facebook-ads-ecommerce-after-ios14/
159. Facebook Ads for Product Launches
https://ecommercebadassery.com/facebook-ads-for-ecommerce-product-launches-promotions/
185. How to Convert First-Time Website Visitors with Rishi Rawat
https://ecommercebadassery.com/how-to-convert-first-time-website-visitors/
186. How to Continually Optimize Your Marketing for Business Growth with Megan Tellez
https://ecommercebadassery.com/how-to-optimize-marketing-strategy/
Strategy Calls
https://ecommercebadassery.com/ecommerce-help/#strategycalls
Show Notes & Transcript
http://ecommercebadassery.com/203
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Thursday Feb 16, 2023
Thursday Feb 16, 2023
As a busy CEO or marketing manager you don't have time to be manually posting all your social media content. The good news is, you don't have to! There are a ton of social media scheduling apps out there and today I'm covering my favorites.
Links Mentioned
Get $10 off Plann That Social Media Scheduler
https://bit.ly/ebplann
Planoly
https://bit.ly/ebplanoly
Episodes Mentioned:
12+ Things You Can Automate in Your eCommerce Business
http://ecommercebadassery.com/195
Join the Lounge
https://bit.ly/3TqGNHy
Show Notes & Transcript
http://ecommercebadassery.com/202
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Shopify is FINALLY releasing a one-page checkout! And they've released over 100 other new features over the last 6 months. Tune in to hear the most exciting updates and what might be the perfect fit for your eCommerce store.
Links Mentioned
Get a Free Forever Trial to Shopify
https://forms.gle/8rLiw9jpujdnhn8q6
Shopify Releases | Winter 2023
https://www.shopify.com/editions/winter2023
Episodes Mentioned
175. Optimize the Search on Your Website
http://ecommercebadassery.com/175
Strategy Calls
https://ecommercebadassery.com/ecommerce-help/#strategycalls
Show Notes & Transcript
http://ecommercebadassery.com/201
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Thursday Feb 09, 2023
Thursday Feb 09, 2023
Image optimization is so important for eCommerce; both for speed and search engine optimization.
Shopify does do a few things automatically for you, but there are still some additional things you'll want to do to take that optimization to the next level.
What You'll Learn:
What Shopify already does for you & what it's for
What you should do before & after uploading your images to Shopify
My favorite tools for image optimization
Episodes Mentioned:
What is SEO & How to Do It
http://ecommercebadassery.com/06
Join the Lounge
https://bit.ly/3TqGNHy
Show Notes & Transcript
http://ecommercebadassery.com/200
Work With Me
Interested in getting my brain focused on YOUR business? Learn more about my services:
Email Marketing Help
https://ecommercebadassery.com/email-marketing
eCommerce Help
https://ecommercebadassery.com/ecommerce-help
Book a Strategy Call
https://ecommercebadassery.com/ecommerce-help/#strategycalls
FREE Resource Library
Every freebie I've created to help you grow the traffic, sales, and profit in your eCommerce business, all in one place!
Sign Up for the Resource Library Here
https://ecommercebadassery.com/freestuff
Rate, Review, & Subscribe
Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.
Review the eCommerce Badassery Podcast
https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy